Electra – Alloy Cruiser 7D Step-Thru


  Why you’ll love it

  1. Get the classic look of a beach cruiser with added details that take it to the next level.
  2. Comfort and control are key with Electra’s patented Flat Foot Technology®.
  3. The linear-pull brakes and 7-speed drivetrain give you range and stability.
  4. Add a bell, basket or a surf rack to make the most of those long summer days.
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You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminium frame makes it easy to ride along on the boardwalk, bike path and everywhere in between.

It’s right for you if…

You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that.

The tech you get

The Cruiser 7D features a lightweight, aluminium frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra’s patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tyres.

The final word

For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favourite colour and apply sunscreen.

*Please note – spec applies to all sizes unless listed separately



Frame Electra classic 6061-T6 aluminium, Flat Foot Technology®


Hub front Steel 36h
Hub rear Alloy 36 h, nutted axle
Rim Alloy 36h
Tyre RetroRunner 26×2.125″


Shifter Shimano Tourney Revo 7-speed twist w/optical gear display
Rear derailleur Shimano Tourney TY300
Crank Classic steel one-piece, 170 mm, w/44t chain ring /double chain ring s
Bottom bracket Square taper, loose ball
Cassette 14-34t 7-speed freewheel
Chain KMC Z7, 7-speed
Pedal Resin platform w/non-slip tread


Seatpost Alloy 27.2×350 mm
Handlebar Electra café
Grips Comfort Kraton
Stem Alloy classic
Head set 1″ steel threaded
Brake Alloy linear pull
Brake lever Alloy, 3-finger


Kickstand Steel integrated


Weight 15.25 kg / 33.63 lbs
Weight limit This bike has a maximum total weight limit (combined weight of bicycle, rider and cargo) of 136 kg (300 lb)


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